Google Ranking 101: Mobile-Friendly Websites

Welcome to the first in a series on how to increase your website ranking on Google. This series is aimed at webmasters who wish to optimise their website to the highest degree, thus (hopefully!) increasing your position on google search results.

While Google does not state outright how to get your website onto page 1, it does give some hints and tips Found Here. Truly getting to grips with SEO takes a long time and a lot of work, and there are no guarantees that the changes you make will have any effect.

We are going to share some of our own SEO advice with you, to help you get the most out of ranking on Google. That said, we would like to stress that we are in no way affiliated with Google. These are simply our own findings on how to improve your ranking.

Okay, here we go…

Mobile Friendly Websites

Your website has to be responsive on all devices, simple as that. A responsive website means that it looks just as good on a mobile as it does on a desktop, as well as all other devices. Until recently, not having a responsive website wouldn’t have had much of an effect on your ranking. One thing it certainly would affect though, is how your users see you and your business.

4 days ago, Google announced that they will now be taking into account how mobile-friendly your website is, stating that it will have a significant impact on search results…

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices. – Google Webmasters

If your website is not responsive, expect your website to drop significantly in the rankings. As more and more people are using their smartphones to browse the web, having a mobile-friendly website is possibly the most vital asset you could add to your business.

On the other hand, by developing a mobile-friendly website you can expect a significant boost to your page ranking come April 21st!

If you would like us to work with you on developing your responsive website, drop us an email and we would be happy to help!

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